How to Price Art & Project Income Calculators
Tips & Tools for the Best Ways to Price Art & Project Your Annual Income
Discover the Best Ways How to Price Art
A sound pricing strategy is a key component to commercial success as an artist. The Goldilocks Theory is what you need. That is, you want your price to neither be "too high" nor "too low'. You want it "Just Right."
When you price your art too high, you lose sales. When you price it too low, you lose profit. More goes into effective art pricing than some formula such as price-per-square-inch.
You Cannot Afford to Price Your Art to Lose Money!
To make sure you price your art profitably, you must account for your cost of doing business and reflect it in your pricing. Your cost of doing business goes beyond your materials and marketing expenditures. It must include all your monthly, incidental and annual expenses.
How Much You Keep Is More Important Than How Much You Make
Pricing art is important. But, you need more data to make sound decisions on marketing, and expenses. You must know how your decisions affect other parts of your business. These calculators work together to help you get the big picture. I developed them with that in mind for you.
Introducing the Artist's Annual Income & Pricing Strategies, Formulas & Calculators
This screenshot below is from annual income and pricing calculator. You can use it to determine such things as:
- Minimum price per piece to hit a desired income
- Adjust the number of pieces you need to sell to earn a desired income
- Annual income after taxes
- Monthly ongoing business expenses annualized
- Annual business and marketing expenses
- Annual miscellaneous expenses
Here is a screenshot of the calculators for the most popular art pricing formulas
How Many Subscribers Do You Need for Direct Sales Success?
As an art marketer, you will find a useful calculator to help you determine How Many Subscribers Do You Need for Direct Sales Success?
More Help Beyond Calculators
You will find much more help on how to price your art in this course beyond the calculators. We'll cover these topics and more:
- How to Price Art Right to Get Best Results
- Discounting Direct Sales Is the Same As Cheating Yourself
- How to Price Your Art to Make More Money
- How to Price Art Broadcast Recording with Jason Horejs
- How to Price Art Resources
StartHow to Price Art Formulas & Calculators
StartAnnual Cash Flow Budget For Visual Artists
StartArtist's Annual Income & Pricing Calculator
StartConsiderations on Your Annual Income & Pricing Calcuations
StartHow Many Subscribers Do You Need for Direct Sales Success?
Start10 Cardinal Rules for How to Price Art
StartHow to Price Art Right to Get Best Results
StartWhy Discounting Direct Sales Is the Same As Cheating Yourself
StartHow to Price Your Art to Make More Money
StartUsing Realistic, Effective Ways to Raise Your Prices.
StartHow to Price Art Resources
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I launched a marketing and advertising business in my 20s and sold it to take a position as a senior account executive at a top trade magazine publishing and trade show exhibition company.
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Get 30 years of experience.
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